Traditional push marketing is slowly dying. What used to attract attention is falling on deaf ears and people are embracing pull marketing to get their message to the people that want to listen. With small businesses - the web has levelled the playing field. Gone are the days when huge market...
Many designers feel more creative when there are tunes playing, and with the rise and rise of internet radio a few choice sites have popped up for designers to get their music fix - all without leaving the comfort of their designers chair. I'm no exception - here are a few web2.0 music apps that I'v...
Out of all business skills, in my opinion focus has got to be one of the most important. I've seen people who run amok, generating idea after idea for new websites, new businesses, new concepts. I guess its in the creative type makeup. Personally I keep a notepad beside my bed, and frequently write ...
Within any professional industry there are some in house terms and phrases used that need definition and clarity to the uninformed. Search engine optimisation is no different. I've written some post in the past that mention some of these, without elaborating on them - this post will hopefully serve ...
Most people that maintain a website or blog, don't actively engage in keyword research. Keyword research is basically SEO geekspeak for checking out what sort of volume of traffic is attached to a particular phrase, or keyword. If you've been blogging for any length of time, you'll come across a...
The first thing that I do when I'm promoting a particularly good piece of content is to scope out the websites within the design community that allow user submitted content. There are a couple of larger sites / blogs with good content that allow this - a simple tagline with a link that can direct vi...
Looks like the internet community doesn't really like the Digg bar. Neither do I. How does Digg like it? Here ya go Kevin Rose. All the frames and adrevenue you need....
Query deserves freshness (QDF) is a term used by Amit Singhal in a New York Times article back in 2007. It describes an algorithm which ranks content which is likely to be current, relevant or of temporal importance and artificially inflates the ranking of a page - before that page has gained any ...
I've had a question recently from Phil on the subject of blogging, and what advice to give someone who has just started out doing it. This post hopefully summarises what I've learned personally in the 18 months that I've been doing it. Platform My own platform of choice is Wordpress. I have to say...
A majority proportion of the internet community now use Google Analytics as a method of measurement, it's ease of implementation and lack of cost have made it one of the forefront contenders as a mid level analytics product. There are however a couple of other great Analytics options out there creep...
