[caption id="attachment_6011" align="alignright" width="300" caption="This image was named 'hero' on the Apple website. Could it be just that?"][/caption] This week, Apple added yet another addition to their product family - the Magic trackpad. Ordinarily, I wouldn't really bat an eyelid,...

Paypal is one of the biggest and most widely adopted forms of online payment on the web today. With the weight of Ebay behind it, PayPal has truly went from strength to strength, and is a well recognised web brand. That said, it hasn't avoided negative press, with reports of accounts being frozen, a...

In dealing with larger websites, there's often little snippets of useful data hidden away in your analytics software.  When analysing the keywords which send traffic to a site,  it makes sense to segment that data to help make it easier to process, and understand. On a recent project of my own, I ...

Raising money online is something that all of us will probably have to do at some stage. The days of knocking on doors looking for sponsorship are slowly coming to a end, with the web offering one of the easiest ways of sending money, and rallying around a particular cause.  Once you've rounded up ...

For many people, the thought of taking significant financial risk holds them back from jumping head-long into launching the idea that has been stuck in the recesses of their head. This little collection of crowdfunding websites and web applications are designed to take the risk out of that creativi...

Most website owners in the know recognise that keyword research, and staying ahead of online trends can be crucial to their success, and overall impact. Knowing what your audience are demanding can help you create content and information that fills a gap, and provides more targetted visitors to your...

All too often, we worry about unique visitors, overlooking the important metric that is visitor engagement. Not only will these simple tips make a real and quantifiable impact on your site traffic, but they should also help to retain the visitors that you've worked so hard to get on your site. Find...