With the expansive number of different video container formats floating around the web at the minute, coupled with Google’s announcement that it is axing support for the H.264 video codec from its Chrome browser, we, as HTML5 developers are left in something of a quandary.
To make your video watchable across all devices and platforms, including mobile devices such as iPads and smart phones you’re going to need to encode your video more than once. There is no single combination of containers and codecs that work across all browsers and platforms, and this is unlikely to change any time soon.
All in all, video on the web is something of a mess.
Looking to change all of that, a new service from the guys behind Encoding.com comes Vid.ly, a service which not only encodes the videos in all the required formats for you, but detects the user agent and platform of the user requesting the video and serves the appropriate version from a high quality content delivery network. The service hopes to save you both time and bandwidth, and improve the overall delivery speed and experience of your videos. You simply give them your video and they give you back a universal video url that will play your video absolutely everywhere.
With the URL of the service being already short and sweet, and social media integration high on the agenda, we could see more and more Vid.ly links appearing in our stream in the future. For those of you interested in giving it a spin, I’ve a couple of invites for the platform available to give away, leave me a comment and I’ll sort you out. Check out the video overview below for a basic review of the service.