7 content promotion strategies for healthier website traffic.
Content promotion isn’t rocket science, it does however, when done right, take almost as much time as the content creation process itself.
E-commerce
6 more strategic tips for e-commerce websites
Following up on a previous (surprisingly popular) post, there’s a couple of other things online retailers can do to easily improve their site and traffic. Common sense tips on the whole, but overlooked in some cases. 1) Utilise Affiliates I’ve come into contact with far too many shops that still don’t offer their data up [...]
8 strategic tips for e-commerce websites.
Newcomers to E-commerce sites have it tough. Their very nature means that their linkgraph is all too often weak in comparison with larger competitors. With domain age also playing a big part in Google’s algorithm, all too often it’s a case of whoever was around first, and has the most links will win. However there [...]
E-commerce – it’s time to start adding value.
One of the fundamental problems with e-commerce on the web is that retailers think about an online shop in the same way they do an offline bricks and mortar store.
7 ways to gain fresh e-commerce traffic for free.
The true brilliance of owning and running an e-commerce store comes when retailers know how to and implement marketing online. So how do you even start that?
Spyfu UK Reviewed: Adwords data for 14 high street retailers.
I did promise a bit of a review a while back of SpyFu. Unfortunately getting access to the system took a bit of hoop jumping, and thanks to a bit of a dodgy credit card voucher validatation on the site I’m only getting round to getting a look at the interface for myself. I’ve now [...]
Series: Mistakes with e-commerce. Part 3. Poor Post Sale.
In part one (Wrong Business Decisions) and part two (Poor Website Implementation) we discussed the ins and out of the commercial and software decisions to make with your e-commerce operation. So now you’ve made the sale, hooray pat yourself on the back, and your e-commerce operation is ready to boom right? Wrong. Post sale care [...]
Series: Mistakes with e-commerce. Part 2. Poor Website Implementation.
Following on from our first post on mistakes with e-commerce there are a few things that many retailers get wrong when it comes to the website itself. Poor Website Implementation 1). Making the Checkout long winded. Amazon is awesome. Why? Because of one-click checkout. You should be looking for an e-commerce platform that has this [...]
10 kick ass Open source E-commerce platforms reviewed
With e-commerce webdesign really starting to take off, its never been more important to choose a platform which suits you as a developer (i.e. one that you can support) and one that will provide your clients with the features that they need to run a successful online shop.
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