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Ever blogger / marketer knows that you are what you read. The single greatest way you can learn and grow at anything in life is to take what others know and build upon that knowledge. I’ve collected what I consider some of the best articles from online marketers from around the web – including some [...]
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With the rise and rise in social media, its often easy to overlook the slightly old – school marketing methods to help your site grow. Not every site vertical fits perfectly into with the demographic of users within digital marketing channels such as Twitter or Facebook, and depending on the audience sometimes its back to [...]
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Ever wondered what plugins you can install to market your content for you? This collection of 14 innovative marketing plugins for Wordpress should get you off to a flying start.
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Tease and reveal campaigns provoke curiosity and inquisition in consumers, this collection of 5 off the wall campaigns showcase some awesome examples.
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I’ve had the priviledge this month of being interviewed by Marketing Age magazine alongside Lauren Fisher and Conor Lynch, on the “Rules of engagement” for social media. This interview was conducted by Marie Boran so a big thanks to her for featuring us. You can read the full interview extract below, some of which was [...]
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Augmented reality is becoming more and more widespread, and is set to become shit hot property in the years to come. For those of you who aint got a clue what it is- basically augmented reality is a technique which combines real-world and computer-generated data to create a virutal reality. It enhances further the users [...]
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There’s a new crazy in town. Lifetracking. Taking up where Twitter left off, a couple of services have cropped up around the web which are documenting your life further again. Lifetracking is the new Tweeting, with the main aim of providing a more thorough documentation of what you are doing, and when you are doing [...]
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If you’ve been writing content online for any length of time, you’ll recognise that the SERP’s tend to be more competitive in certain areas than others. In order to gain traction, you’ll have to come up with something that brings visitors in through the backdoor. This is where the technique of piggy-backing comes in. Piggybacking [...]
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Traditional push marketing is slowly dying. What used to attract attention is falling on deaf ears and people are embracing pull marketing to get their message to the people that want to listen. With small businesses – the web has levelled the playing field. Gone are the days when huge marketing budgets are required to [...]
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Ever wondered what the best way to manage and organise your social profiles is? With a number of startups offering to do just that, this post examines some of the best.
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