Website Promotion

App reviews? We don’t need no stinkin’ App reviews.

April 12, 20150 Comments

When it comes to mobile applications, the app stores of Google and Apple are, for most, the first port of call for critical review and helping to determine whether something is worthy of downloading. Added to that, mobile App Store SEO relies heavily on positive review scores to rank applications higher in the results, bring […]

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7 content promotion strategies for healthier website traffic.

October 11, 20115 Comments

Content promotion isn’t rocket science, it does however, when done right, take almost as much time as the content creation process itself.

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Why your content needs to have mass market appeal.

August 20, 20110 Comments

If you are writing just for your existing site audience, the difference between success and failure has often lots to do with mass appeal on a global level.

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Zero to hero – 10 bulletproof steps to 1000 visits a day.

August 10, 20117 Comments

This post takes a detailed step by step, no bullshit approach to getting your website from a standing start to achieving a target traffic level of around 1000 unique visitors a day.

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Thoughts on building a quality website.

July 21, 20115 Comments

Earlier this year Google released guidelines on how to avoid the dreaded Panda update, or indeed to help recover from it. This post examines those guidelines in detail and my thinking on the information shared by Google.

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3 reasons why social traffic is worth it.

June 30, 20110 Comments

“I came, I shared, I left.” – in many cases, this is the pattern that forms from traffic arriving from social platforms to many sites on the web today. Take a snapshot of the traffic to your website from social bookmarking sites, Twitter, Facebook et al, and you’ll see high bounce rates, low time on […]

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A kick ass guide to growing your website traffic online

May 15, 20113 Comments

Growing website traffic is hard. This guide takes you through the complete ins and outs of how to do it, from seo, to content strategy to marketing and promotion.

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How to promote a band online

March 26, 20114 Comments

It’s no secret that today’s music chart is largely influenced by the web, and that musicians worldwide have never been better equipped to launch careers, improve their reach, and market their music and gigs all via the web. Here are a collection of some of the best resources and websites to help you take your band from zero to guitar hero in a couple of easy steps.

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Shut up about your brand

October 30, 20109 Comments

One of the things that frustrates me with many businesses’ approach to the web is content, and a lack of real understanding of how people are likely to interact with it. Many make the mistake of jumping aboard the social media train, and lead their strategy by using the tools, rather than starting with the fundamentals.

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6 vital elements for a successful viral loop

September 6, 20100 Comments

Taking a considered look at the properties of viral loops, and how web applications can best use them to maximise their growth.

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