When it comes to mobile applications, the app stores of Google and Apple are, for most, the first port of call for critical review and helping to determine whether something is worthy of downloading. Added to that, mobile App Store SEO relies heavily on positive review scores to rank applications higher in the results, bring […]
Considering that this is the year the web concentrated on chasing real-time services, it’s no wonder we’ve seen web analytics packages jumping on the bandwagon. Watching your visitors exploring your site as it happens, can highlight problems with landing pages, and give you a better understanding of the experience your site visitors are having. Heat […]
Relevant traffic is important for small businesses for a variety of reasons. If you own a business that deals primarily with local people, and are looking for your website to increase sales, there’s absolutely no point in having a shed load of visitors who have a quick read of your content, then disappear without actually converting into sales.
Today, Microsoft have just relaunched their latest addition to the search space, Bing. They tout it as a serious competitor to Google but then, we’ve heard it all before with Live search. However since that launch MS have acquired Powerset with an aim to integrating natural language features (and wikipedia data mining) into Live Search. […]
SEO is a wide topic – one minute you are researching, the next managing someone’s reputation in the SERP’s. Luckily some of this can be automated, and over the years some sites have positioned themselves as leaders in providing tools that every SEO needs. Hopefully this roundup summarises some of them. Feel free to bookmark. […]
Within any professional industry there are some in house terms and phrases used that need definition and clarity to the uninformed. Search engine optimisation is no different. I’ve written some post in the past that mention some of these, without elaborating on them – this post will hopefully serve as a reference post as time […]