When it comes to mobile applications, the app stores of Google and Apple are, for most, the first port of call for critical review and helping to determine whether something is worthy of downloading. Added to that, mobile App Store SEO relies heavily on positive review scores to rank applications higher in the results, bring […]
Outgoing links are your friend. Hug them. Use them lots. The faithful hyperlink is the building block of the web – without them – it simply wouldn’t function. So why are businesses so scared of giving someone a link? Well typically, business dont want to give away too many links because it is an endorsement, […]
The long tail strategy is a theory based on the fact that if you spread yourself widely enough, that visitors will come to your website as a result.