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Facebook have announced that they are rolling out a new design to their Like and Share buttons over the coming weeks. They have also released details on the current penetration – with installs on over 7.5 million websites, and 22 billion views daily. The new design is being rolled out in stages (across a % of users) and will be available to everyone in coming weeks with existing installs automatically upgraded to the new look. Take a butchers below. (Click for enlargement).
According to a Facebook Engineer on the official blog post release, the share button is a superset in functionality of the send button, which will allow people to choose whether to send a link as a private message or share the link on timeline, and to select groups, etc. The format will be vector as well to allow for scaling at larger sizes without degradation. Facebook have also detailed some best practises for your content to encourage additional sharing, with the company already seeing a favorable increase in Likes and Shares with the new design.