In response. Rebuilding the open web.

Published: April 25, 2018

What if, instead of having a central website that people go to meet each other we could meet each other on each of the websites that we already currently visit?

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Here lies the newsfeed victim of it’s own success.

Published: December 21, 2017

2017 was the year the newsfeed died. Despite Facebook desperately attempting to resuscitate it in other forms people no longer trust either the algorithmic content or the broader recommendations of others within larger social networks.

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Its time to stop building addictive experiences.

Published: November 26, 2017

The proliferation of ‘retention’, ‘engagement’ and ‘time spent in product’ as valid business metrics are not in any way helping us to provide better experiences. Tying ourselves to these Pavlovian metrics is sailing digital products in the wrong direction and its obvious that what is best at capturing our attention isn’t best for our well-being.

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